PROPOSED DIGITAL MARKETING STRATEGY IN INCREASING COMPANY AWARENESS TO OPTIMIZE ZAKAT COLLECTION (CASE STUDY : BAZNAS WEST JAVA)
There are 190.83 million people (69.3%) of Indonesia's population who are in the productive age category. In this demographic bonus phase, Indonesia maintains the first position as a country with the most generous people even in a pandemic situation in the World Giving Index report (2021). Wh...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/70530 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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