PROPOSED MARKETING STRATEGY TO INCREASE LIVINâ BY MANDI (NEW APPLICATION) USER
The growth of mobile banking users in Indonesia has experienced quite significant growth. Based on data from Bank Indonesia in May 2022 the use of Mobile Banking grew by 67.8% (yoy) with the number of transactions reaching 3.2 billion, this number increased from the previous year which was only 1.9...
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Format: | Theses |
Language: | Indonesia |
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Online Access: | https://digilib.itb.ac.id/gdl/view/70637 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |