NEW BUSINESS STRATEGY FOR PT TIGA PELITA TO INCREASE SALES AND GAIN COMPETITIVE ADVANTAGE IN THE LUBRICANT OIL INDUSTRY AFTER THE PANDEMIC COVID-19 CRISIS
Lubricants Oil is a chemical substance, which is generally a liquid that is applied between two moving objects to reduce frictional forces. Lubricant Oil serves as a protective layer that separates the two surfaces in contact. The importance of lubricant oil to the engine makes the lubricants to be...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/70667 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |