KAIZEN INNOVATION IN MEAL KIT BUSINESS BASED ON ZMOT (CASE: MASAKBOX)

After the pandemic meal kit business model gained attraction in entrepreneurs' eyes. There are some meal kit businesses start after pandemic. While they are trying to fit in the market, MasakBox is diving in and trying to find the best practices to win in the meal kit business. This resear...

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Bibliographic Details
Main Author: Sianmayo Detantra, Atreiyu
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/71127
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Institution: Institut Teknologi Bandung
Language: Indonesia