DEVELOPMENT OF GORIDE CUSTOMER LOYALTY MODEL WITH CUSTOMER DELIGHT AS A MEDIATING VARIABLE
The significant increase in internet technology development and the growth of internet users has led to increased competition in business environments, including the online transportation business. In order to survive the competitive business environment, service providers must be able to maintai...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/71462 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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