DESIGNING A CUSTOMER RELATIONSHIP MANAGEMENT STRATEGY BASED ON THE ORGANIZATIONAL GROWTH STAGE OF E-COMMERCE X
The e-commerce industry is a developing industry today, especially after the pandemic. One of the most leading e-commerce in Indonesia is E-Commerce X. Currently, E-Commerce X is experiencing customer retention problems where only 8.2% of the 184 customers who filled out a survey conducted by E-C...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/72086 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |