THE DESIGN OF AN EDITORIAL BOOK OF FLOWER ARRANGEMENT AS AN ALTERNATIVE TO STRESS MANAGEMENT FOR YOUNG ADULTS

• Main Author: Felicia, Annissa
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/74475
• Institution: Institut Teknologi Bandung

Young adults are individuals in the age range of 20-40 years who are in a transitional period of life, both physically and socially (Sanrock, 1999). During thistransitional phase, young adultstend to exert excessive pressure on themselves to adapt to their environment, resulting in physical and psychological responsessuch asstress. Therefore, thisresearch aimsto introduce and offer a new alternative for managing stress among young adults through the engaging activity of flower arrangement, presented in an interactive editorial book. Data collection for this study was conducted through interviews with florists, questionnaires, and literature review, while the data was analyzed using qualitative and descriptive methods. The result shows the target audience is aware that their daily activities can induce stress, yet they are unaware of flower arrangement as an alternative coping method. The target audience expressed a desire to learn new ways of stress management technique and expresses a need for instructions provided in the form of a book. It is hoped that this editorial book will assist the audience in understanding the causes of stress, releasing tension, and soothing the mind through the activity of flower arrangement.