CHARACTER DESIGN-EXPERIMENT ARTBOOK BASED ON BATIK BEKASI'S MOTIFS FOR YOUNG ADULTS

Batik Bekasi was officially announced by the local government in 2014. However, Batik Bekasi remains unfamiliar to the general populace. Recognizing the potential of the young adult demographic, who represent the forthcoming inheritors of previous generations, the author embarked upon the creatio...

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Bibliographic Details
Main Author: Saskia Ardelia, Putri
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/74596
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Institution: Institut Teknologi Bandung
Language: Indonesia
Description
Summary:Batik Bekasi was officially announced by the local government in 2014. However, Batik Bekasi remains unfamiliar to the general populace. Recognizing the potential of the young adult demographic, who represent the forthcoming inheritors of previous generations, the author embarked upon the creation of a character design artbook inspired by Batik Bekasi motifs, with a specific target audience in mind: young adults ranging from 19 to 30 years old. The design begins with data collection through literature study, observation and interviews, before experimenting with Bekasi batik motifs based on Manga Matrix theory. The motifs used were only those that have a lot of potential for character design experiments, which were then collected into an artbook.