REDESIGN OF PUSAT PASAR COMMERCIAL AREA, MEDAN

• Main Author: Andini, Fadhila
• Format: Final Project
• Language: Indonesia
• Subjects: Perencanaan wilayah
• Online Access: https://digilib.itb.ac.id/gdl/view/75345
• Institution: Institut Teknologi Bandung

Commercial areas play a crucial role as a hub for commodity exchange among communities and as a busy and dynamic economic center that adds value to the overall urban environment. Therefore, commercial areas need to be supported by adequate facilities and well-planned spatial arrangements to ensure smooth trade activities and provide comfort for area users. However, a common issue in commercial areas is the lack of supporting infrastructure and poor accessibility, which can negatively impact visitor interest in shopping. Pusat Pasar Kota Medan is one part of the commercial areas in Medan City that faces physical issues, such as inadequate facility quality, poor vehicle and pedestrian accessibility, and inadequate supporting public transportation facilities. One alternative to address the issues in the Pusat Pasar Kota Medan is to redesign it to optimize its function as a commercial area. The redesign process utilizes a fragmental method with problem-solving design techniques. It considers the existing conditions of the area, its potential and issues, user perceptions and preferences, as well as design guidelines and related literature on commercial areas. The formulation of design policies for Pusat Pasar Kota Medan aims to create a centralized commercial area with a pleasant atmosphere through the provision of adequate facilities for trade activities and entertainment facilities for recreational purposes, while considering accessibility, safety, security, comfort, and aesthetics of the area.