DEVELOPING SOCIAL MEDIA PROMOTION STRATEGY ON INSTAGRAM FOR LIP GLAZE LAUNCH OF SKINCRAVE COMPANY

SkinCrave exists in the growing skincare market in Indonesia as a clean beauty skincare brand that emphasizes transparency and inclusivity. In order to embody the inclusivity value, SkinCrave aimed to develop skincare products for women with sensitive skin. However, based on the preliminary research...

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Bibliographic Details
Main Author: Maghfirah, Nawwal
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/75524
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Institution: Institut Teknologi Bandung
Language: Indonesia