APPLICATION OF USER-CENTERED DESIGN APPROACH IN DEVELOPING INTERACTION DESIGN OF IN-KIND DONATION FEATURE ON A CROWDFUNDING PLATFORM
The rapid advancement of technology has had a profound impact on human life, driving the need for faster and more effective social activities, including donation practices. One notable example of technological progress is the emergence of social crowdfunding platforms, which have revolutionized t...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/75666 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
| Summary: | The rapid advancement of technology has had a profound impact on human life, driving the need
for faster and more effective social activities, including donation practices. One notable example
of technological progress is the emergence of social crowdfunding platforms, which have
revolutionized the way donations are made. However, the integration of in-kind donation
features, specifically donating goods, remains relatively limited on crowdfunding platforms, as
they predominantly focus on managing monetary contributions. Nonetheless, there are segments
of the population who require the donation of goods due to difficulties in managing unused items
and a preference for ensuring that donated items serve their intended purpose. This background
necessitates the development of an interaction design for incorporating the donation of goods
on crowdfunding platforms. The primary objective of this research is to explore and identify the
challenges and design considerations related to digital donation features for goods. Employing a
user-centered design approach, based on the ISO 9241-210:2019 method, the study follows a
four-stage development process that prioritizes user needs and preferences. The culmination of
this research effort is a highfidelity interactive prototype that achieves usability goals related to
effectiveness and utility, as well as user experience goals associated with helpfulness and
enjoyment. The evaluation of the prototype's effectiveness and user experience employs usability
testing methods, including interviews, Single Ease Question (SEQ) surveys, and the System
Usability Scale (SUS). The results of the second iteration of testing indicate that the constructed
interaction design successfully addresses the predefined usability and user experience goals.
Moreover, this phase of testing generates valuable insights that can inform future design
recommendations. |
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