ASSESSMENT OF THE INFLUENCE OF RATING AND REVIEW ON PURCHASING DECISION THROUGH GOFOOD

The growing trend of online food consumption in society, known as Online Food Delivery Services (OFDS), provides an opportunity for culinary businesses to partner with online service providers and expand their businesses. GoFood provides a platform that can be used by anyone to sell their food and b...

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Bibliographic Details
Main Author: Setiawati, Lila
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/76080
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Institution: Institut Teknologi Bandung
Language: Indonesia