PERANCANGAN STRATEGI PEMASARAN UMKM BAIZA SUSHI BERDASARKAN TAHAP SIKLUS HIDUP PRODUK

UMKM Baiza Sushi is a small category business that serves Japanese food. Baiza Sushi has experienced a decline in revenue since the beginning of 2022. The owner stated that the decrease in revenue was due to the decrease of marketing performance. Baiza Sushi’s marketing strategy is designed only...

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Bibliographic Details
Main Author: Putri Alyssa, Shafira
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/77757
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Institution: Institut Teknologi Bandung
Language: Indonesia