ANALYZING THE EFFECTIVENESS OF MARKETING STRATEGY IN INSTAGRAM: A CASE STUDY OF WIPS BY RCKWE COMPANY

Currently, with the exceptional strong effect of globalization, digitalization, and social media, the way people or companies promote it’s brand also evolving. Numerous companies and promoters change their business models from traditional marketing methods into more innovative digital marketing meth...

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Bibliographic Details
Main Author: Chandraca Tidara, Claudia
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/78592
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Institution: Institut Teknologi Bandung
Language: Indonesia
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