PRELIMINARY STUDY INTO THE MARKETING MIX AND TARGET MARKET FOR KOFFIE FABRIEK AROMA

Koffie Fabriek Aroma is a family-owned coffee business in Bandung that is renowned among Indonesian coffee connoisseurs for its unique aromatic flavor. Koffie Fabriek Aroma has been in operation for more than 80 years and continues to produce coffee using the same vintage machines it has used since...

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Bibliographic Details
Main Author: Kesadaran, Matahari
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/78733
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Institution: Institut Teknologi Bandung
Language: Indonesia
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