BUSINESS PROCESS IMPROVEMENT TO INCREASE ORDER RATE AT ROOT BRIDGE TECHNOLOGY LTD
By August 2020, Ula's customers had reached 6,000 spreads across six cities. But unfortunately, the number of customers is not matched by the increasing retention rate. Based on an analysis of the purchase history of customers, it was found that 62% of customers did not make regular orders thro...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/79367 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |