BUSINESS DEVELOPMENT STRATEGY TO DEVELOP AND SUSTAIN SMALL MEDIUM ENTERPRISE IN HEALTHCARE INDUSTRY (CASE STUDY: POSTUR CLINIC)
Postur Clinic is a healthcare facility specializing in Physical Medicine and Rehabilitation (PM&R), the clinic experienced rapid growth yet faced inconsistent sales, indicating underlying management challenges. For a business to achieve sustainability it must have business strategy, adapta...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/79795 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |