PERANCANGAN STRATEGI PEMASARAN SELAMAT PAGI GROUP BERDASARKAN TAHAP PERTUMBUHAN ORGANISASI
This research focuses on Selamat Pagi Group, a small and medium enterprise (SME) in the Indonesian music industry, facing challenges in developing an effective marketing strategy aligned with the company's growth stages. Particularly in strengthening market presence and promoting the brand t...
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| Main Author: | |
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/80146 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |