PROPOSED MARKETING STRATEGY FOR INTERNATIONAL MARKET EXPANSION INTO INDONESIA IN THE FINTECH INDUSTRY: A CASE STUDY OF ASPIRE
This study focuses on Aspire, an all-in-one finance operating system aimed at helping businesses pay, manage, and earn more efficiently. Its goal is to craft a go-to-market strategy for penetrating Indonesia's dynamic FinTech landscape and adapting its successful business model. The business is...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/81290 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |