PERANCANGAN STRUKTUR ORGANISASI ADORABLE PROJECTS BERDASARKAN ALUR PROSES BISNIS

• Main Author: Putri Liana, Syafiqa
• Format: Final Project
• Language: Indonesia
• Online Access: https://digilib.itb.ac.id/gdl/view/83296
• Institution: Institut Teknologi Bandung

Adorable Projects is a local micro, small, and medium enterprise (MSME) in the fashion industry that sells fashion products and accessories, like shoes, bags, and other accessories. Founded in 2008, the proliferation of local fashion businesses became a challenge for Adorable Projects to remain competitive among its competitors. This tight business competition requires the implementation of strategic steps by company management for business continuity. Currently, Adorable Projects is considered not to have good management, as indicated by complaints from company employees regarding inappropriate workloads. This problem is caused by the absence of an organizational structure that properly defines the chain of command. Adorable Projects has implemented company business processes in its business operational routines. Therefore, it is necessary to design an organizational structure based on the company's business process flow. In designing an organizational structure, organizational technology needs to be considered. The organizational technology studied is the interdependence between processes. This was identified by mapping the existing Adorable Projects business processes and designing new business processes based on standard references. After the proposed business process is relevant to the company, the interdependency between business processes is identified, which becomes the basis for determining departmentalization. Then, the mapping of the responsibility level for each function is carried out. By carrying out these stages, the proposed organizational structure is designed. The research resulted in proposed business processes, which include strategic business processes, namely strategic, risk, and quality management of the company. The proposed business processes also include technical business processes, namely forecasting product demand, vendor management, product satisfaction data analysis, human resource management, and financial resource management. The research also resulted in a proposed functional organizational structure with 7 divisions and 19 sub-divisions. The proposed structure has three hierarchical levels: Director, division heads, and sub-divisions. Hopefully, the proposed organizational structure design can solve the company’s problem by a well-defined chain of command. Decisions regarding the implementation of research results are owned entirely by Adorable Projects.