ANALYSIS AND DEVELOPMENT OF CLARITY PROJECT MARKETING STRATEGY XYZ INSURANCE
XYZ Insurance, a recently established entity within the Indonesian insurance sector, aims to differentiate itself from its competitors through a customer-centric approach. One such initiative is the "Clarity Project". The objective of the initiative is to streamline insurance communication...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/83452 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |