PERANCANGAN STRATEGI KOMUNIKASI PEMASARAN UMKM AURORA BEAUTY BAR

Strategic management skills are needed not only by large companies, but also by small and medium enterprises. Micro, Small, and Medium Enterprises (MSMEs) is a term for small and medium enterprises used in Indonesia. Constraints in strategic marketing management occurred in one of the MSMEs in th...

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Bibliographic Details
Main Author: Ananda, Zalikha
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/83493
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Institution: Institut Teknologi Bandung
Language: Indonesia
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