PROPOSED MARKETING STRATEGY TO INCREASE CAFE SALES (CASE STUDY: CAFE SEMBILAN BINTARO)

Café Sembilan, located in Bintaro, South Tangerang, was established in March 2021 with the vision of becoming an event-based café, hosting various activities like movie-screening, live music, and art exhibitions. Despite its lively offerings, the café has experienced a decline in revenue, main...

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Bibliographic Details
Main Author: Meiza Hazelia, Audrey
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/83979
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Institution: Institut Teknologi Bandung
Language: Indonesia