FRACTAL BATIK INNOVATION AS A CREATIVE ECONOMY PRACTICE: A STUDY WITH MARKET AGENCEMENT APPROACH

Creative economy has become a crucial pillar in sustainable development, especially in countries rich in culture like Indonesia. Small and Medium Enterprises (SMEs) play a significant role in the national economy by creating jobs and driving local economic stability. Despite limited capital, SMEs...

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Bibliographic Details
Main Author: Stephany Solahudin, Desty
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/86703
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Institution: Institut Teknologi Bandung
Language: Indonesia