PERANCANGAN ATRIBUT JASA TRAVEL JACKAL HOLIDAYS

Public transportation plays a crucial role in the mobility of Indonesian society, including travel services like Jackal Holidays, which faces challenges in enhancing customer satisfaction. This study aims to evaluate service attributes using service blueprint, the Kano model, SERVQUAL, and the IP...

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Bibliographic Details
Main Author: Faiz Mu'tasim, Ahmad
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/87490
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Institution: Institut Teknologi Bandung
Language: Indonesia