PROPOSED BUSINESS STRATEGY TO INCREASE COMPETITIVENESS FOR THE CHEMICAL TEXTILE INDUSTRY (STUDY CASE FROM CV XYZ)

CV XYZ, a chemical textile company, has faced fluctuating profitability, requiring a robust business strategy to improve financial performance and market position. This research identifies the root causes of these challenges and proposes actionable solutions through a comprehensive analysis of both...

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Bibliographic Details
Main Author: Putri Kusumawardhani, Delicia
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/87810
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Institution: Institut Teknologi Bandung
Language: Indonesia