THE REPRESENTATION OF CULTURAL DIVERSITY IN DJARUM ADVERTISEMENT RAMADHAN EDITION 2017 THROUGH MULTIMODALITY APPROACH

• Main Author: MEI INDAH SARI
• Format: Theses and Dissertations NonPeerReviewed
• Language: English; English; English; English; English; English; English; English; English; English; English
• Published: 2020
• Subjects: P Language and Literature; PR English literature
• Online Access: http://repository.unair.ac.id/103000/1/1.%20COVER%20.pdf; http://repository.unair.ac.id/103000/2/2.%20TABLE%20OF%20CONTENTS.pdf; http://repository.unair.ac.id/103000/3/3.%20ABSTRACT.pdf; http://repository.unair.ac.id/103000/4/4.%20CHAPTER%201%20.pdf; http://repository.unair.ac.id/103000/5/5.%20CHAPTER%202%20.pdf; http://repository.unair.ac.id/103000/6/6.%20CHAPTER%203%20.pdf; http://repository.unair.ac.id/103000/7/7.%20CHAPTER%204%20.pdf; http://repository.unair.ac.id/103000/8/8.%20CHAPTER%205.pdf; http://repository.unair.ac.id/103000/9/9.%20REFERENCES.pdf; http://repository.unair.ac.id/103000/10/10.%20APPENDIX%20.pdf; http://repository.unair.ac.id/103000/11/165-Form%20Embargo%20Perpus%20Pusat%20MEI%20INDAH%20SARI-121411231023%20-%20Mei%20Indah.pdf; http://repository.unair.ac.id/103000/; http://lib.unair.ac.id
• Institution: Universitas Airlangga

Cultural diversity is a general phenomenon in many countries in the world, especially in the multicultural country like Indonesia. This issue may become important in Indonesia. This research explores about the representation of cultural diversity in Indonesia in Djarum advertisement in Ramadhan Edit...