Attention Seeking Devices and Voice in NIVEA Body Serum Advertisements

• Main Author: Prita
• Format: Theses and Dissertations NonPeerReviewed
• Language: English; English; English; English; English; English; English; English; English; English
• Published: 2015
• Subjects: P Language and Literature; PR83 English literature
• Online Access: https://repository.unair.ac.id/117511/1/1.%20HALAMAN%20JUDUL.pdf; https://repository.unair.ac.id/117511/2/2.%20DAFTAR%20ISI.pdf; https://repository.unair.ac.id/117511/3/3.%20ABSTRAK.pdf; https://repository.unair.ac.id/117511/4/4.%20BAB%20I%20PENDAHULUAN.pdf; https://repository.unair.ac.id/117511/5/5.%20BAB%20II%20TINJAUAN%20PUSTAKA.pdf; https://repository.unair.ac.id/117511/6/6.%20BAB%20III%20METODOLOGI%20PENELITIAN.pdf; https://repository.unair.ac.id/117511/7/7.%20BAB%20IV%20HASIL%20DAN%20ANALISA.pdf; https://repository.unair.ac.id/117511/8/8.%20BAB%20V%20KESIMPULAN.pdf; https://repository.unair.ac.id/117511/9/9.%20DAFTAR%20PUSTAKA.pdf; https://repository.unair.ac.id/117511/10/10.%20LAMPIRAN.pdf; https://repository.unair.ac.id/117511/; http://www.lib.unair.ac.id
• Institution: Universitas Airlangga

The study attempted to investigate attention seeking devices and voices in NIVEA body serum television commercials. The main objective of this study is to find out how the advertisers promote the advertisements to make their viewers interested in NIVEA products. The writer applies the theory of lang...