A MULTIMODAL ANALYSIS OF "ULTRA MILK LOW FAT HIGH CALCIUM COMMERCIAL" IN PROMOTING HEALTHY LIFESTYLE
Healthism discourse becomes more important to explore as commercials tends to be more aware of health issue in Indonesia recently. A recent survey at Jawa Pos on 11 October 2017 showed that Indonesians tend to ignore taking good diets and doing exercise. To respond to this issue, healthy product com...
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| Main Author: | |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | English English |
| Published: |
2019
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| Subjects: | |
| Online Access: | https://repository.unair.ac.id/83703/1/ALDIAN%20ALIF%20FITRA-121511233011-SKRIPSI%20-%20ABSTRAK.pdf https://repository.unair.ac.id/83703/2/ALDIAN%20ALIF%20FITRA-121511233011-SKRIPSI%20-%20FULLTEXT.pdf https://repository.unair.ac.id/83703/ http://lib.unair.ac.id |
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| Institution: | Universitas Airlangga |
| Language: | English English |