Promoting Local Branding Under Geographical Indication : Prospect and Challenges for Protecting Indonesian Products
Indonesia has a diverse range of local products with unique quality and special characteristic associated with geographical factors such as Toraja Coffee, Deli Tobacco, Bali-Kintamani Coffee, Banda Nutmeg, Yogja Batik handcraft, etc that have gained prominence with high reputation either domesticall...
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Main Author: | Mas Rahmah |
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Format: | Book Section PeerReviewed |
Language: | English English English |
Published: |
IAITL
2014
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Subjects: | |
Online Access: | http://repository.unair.ac.id/98966/2/37%20ok%20PROMOTING%20LOCAL%20BRANDING%20UNDER%20GEOGRAPHICAL.pdf http://repository.unair.ac.id/98966/3/37%20PG%20kadep.pdf http://repository.unair.ac.id/98966/1/37t%20PROMOTING%20LOCAL%20BRANDING%20UNDER%20GEOGRAPHICAL%20INDICATION_%20PROSPECT%20AND%20CHALLENGES%20FOR%20PROTECTING%20INDONESIAN%20PRODUCTS.pdf http://repository.unair.ac.id/98966/ |
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Institution: | Universitas Airlangga |
Language: | English English English |
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