Loyalitas pelanggan Convenience Store 7-Eleven di Jakarta
The purpose of this research is to analyse the impact of perceived value, customer satisfaction, store image and service quality on the consumer loyalty of the 7-Eleven convenience store in Jakarta. This research is conducted by using the Oliver (1999) loyalty model and model that is introduced by O...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2013
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/118236/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=58180 |
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| Institution: | Universitas Gadjah Mada |