DEMAM GADGET (SMARTPHONE), DALAM VISUALISASI JATI DIRI MAHASISWA �Studi Kasus Delapan Mahasiswa di Yogyakarta
Yogyakarta as a cultural city which is located in the middle of Yogyakarta Province has charm for its visitor to visit Yogyakarta for enjoy to city even to live in Yogyakarta. Yogyakarta with its image as City of Students makes many intellects from many regions in Indonesia even foreign countries co...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2014
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| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/131477/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=71973 |
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| Institution: | Universitas Gadjah Mada |
| Summary: | Yogyakarta as a cultural city which is located in the middle of Yogyakarta
Province has charm for its visitor to visit Yogyakarta for enjoy to city even to live in
Yogyakarta. Yogyakarta with its image as City of Students makes many intellects
from many regions in Indonesia even foreign countries come to and study in
Yogyakarta. The situation and condition of Yogyakarta bring certain effect for
expanding information and communication technology rapidly, especially the
expanding of gadget. The using of gadget among collegian circle of society to fulfill
their primer need seem to shift. The function of gadget in the previous time is as a
communication tool and as a medium to help in finishing work or lecture, now it
becomes a daily need then becomes trend in their life style.
The research aims to know and understand behavioral process in consuming
gadget in collegian circle of society. Moreover, the aim of the research is also to
know collegian�s life style in consuming the gadget. In the research, model of
consuming the gadget is as measurement to know a person�s life style, especially
young people. Through the model of consuming the gadget, background and societal
status can be known.
The participants in the research are eight collegians in Yogyakarta consist of
six men and two women who have different background and university. The research
is conducted in 2014.
In addition to the research, the finding shows that the collegians attentions to
consume or to use a gadget, especially Smartphone not only based on fulfilling their
daily need but also affected by their environment. Hence, the various design of
gadget, particularly have an important role in visualizing the societal statues of the
collegian. Some collegians use their gadget to show their prestige in their community.
Another of the collegians will feel shame if they do not use the newest gadget, even
they will be afraid if they cannot be accepted in their community.
Sophisticated technologies in a Smartphone bring some negative impacts for
collegians and make them addicted with their Smartphone. The negative impacts of
using Smartphone for collegians are they will access pornography easier |
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