Pengaruh Proporsi Bidang Gambar-Tulisan Dalam Iklan Layanan Masyarakat Dan Keterlibatan Pribadi Terhadap Rekognisi
This study examines the proportion effect of picture-written on the public service advertisement and the personal involvement upon recognition. The research is experimental, involving 40 university students as its research subject. They are categorized into two groups: 20 persons are categorized as...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2004
|
| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/23982/ http://i-lib.ugm.ac.id/jurnal/download.php?dataId=6951 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Universitas Gadjah Mada |