TRYING TO ACT An Empirical Study of Investigating Higher Education Consumers
This article describes an investigation of consumer behavior. especicrilv teaming behavior, in a hi gher educat ion institution. Bago=i-Warshaw model (1990), also called the theory of trying, MIS used as the main reference in the research. Salient modal beliel� have been developed. The model inclu...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2002
|
| Subjects: | |
| Online Access: | https://repository.ugm.ac.id/25274/ http://i-lib.ugm.ac.id/jurnal/download.php?dataId=8265 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Universitas Gadjah Mada |