Analisa Pengaruh Pola Komunikasi Orang Tua Kepada Anak Dalam Perilaku Pembelian Barang Konsumsi Di Carrefour Surabaya

This research is to explain the effect of variable communication patterns of parents to their children in the affected parent and social oriented and concept oriented that focuses on families purchase consumer goods in Carrefour Surabaya. Data obtained through primary data by distributing questionna...

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Bibliographic Details
Main Authors: , Yuanita Purnamadewi, S. E, , Dr. Slamet Santoso Sarwono, MBA.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/89857/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=51155
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Institution: Universitas Gadjah Mada