ANALISA PENGARUH STRATEGI PEMASARAN TABUNGAN BRI BRITAMA PADA KEPUASAN NASABAH PT. BANK RAKYAT INDONESIA (PERSERO) TBK. KANTOR CABANG SERUI

This Research has purpose to know: Knowing the effect of the savings bank BRI Marketing Strategy on Customer Satisfaction Britama PT. Bank Rakyat Indonesia (Persero) Tbk. Branch Office of Serui. Knowing the significant and the degree of influence of the variables that exist in the Marketing Strategy...

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Bibliographic Details
Main Authors: , Herman Depati, , Prof. Dr. Basu Swastha Dharmmesta, MBA
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/98775/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54990
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Institution: Universitas Gadjah Mada