Gender and age: Do they really moderate mobile tourism shopping behavior?
With the growing popularity of mobile devices (m-devices) and technological advancement in wireless networks, a new form of shopping channel has emerged in the tourism industry. Mobile tourism shopping refers to the use of m-devices to shop for tourism products and services. Given the benefits and...
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Main Authors: | , |
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Format: | Journal |
Language: | English |
Published: |
2018
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Subjects: | |
Online Access: | http://ur.aeu.edu.my/565/1/Gender%20and%20age%20Do%20they%20really%20moderate%20mobile%20tourism%20shopping.pdf http://ur.aeu.edu.my/565/ https://doi.org/10.1016/j.tele.2018.04.009 |
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Institution: | Asia e University |
Language: | English |