Service quality, satisfaction and student loyalty in Malaysian private education
The changing of the global demographic trends clearly suggests a growing demand for a quality higher education. In fact, several studies have been carried out in the past few years to explore the factors that have effects on the customer satisfaction and its consequences in various industries. In...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Canadian Center of Science and Education
2014
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| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/59/1/Service%20quality%2C%20satisfaction%20and%20student%20loyalty%20in%20Malaysian%20private%20education.pdf http://eprints.intimal.edu.my/59/ http://dx.doi.org/10.5539/ass.v10n7p57 |
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| Institution: | INTI International University |
| Language: | English |