Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach

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Bibliographic Details
Main Author: Abd. Ghani, Prof. Madya Dr. Mazuri
Format: Book
Language:English
English
Published: CreateSpace Independent Publishing Platform 2017
Subjects:
Online Access:http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf
http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf
http://eprints.unisza.edu.my/3598/
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Institution: Universiti Sultan Zainal Abidin
Language: English
English
id my-unisza-ir.3598
record_format eprints
spelling my-unisza-ir.35982022-01-09T07:32:53Z http://eprints.unisza.edu.my/3598/ Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach Abd. Ghani, Prof. Madya Dr. Mazuri HD28 Management. Industrial Management CreateSpace Independent Publishing Platform 2017 Book NonPeerReviewed text en http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf text en http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf Abd. Ghani, Prof. Madya Dr. Mazuri (2017) Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach. CreateSpace Independent Publishing Platform. ISBN 978-1976335808
institution Universiti Sultan Zainal Abidin
building UNISZA Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Sultan Zainal Abidin
content_source UNISZA Institutional Repository
url_provider https://eprints.unisza.edu.my/
language English
English
topic HD28 Management. Industrial Management
spellingShingle HD28 Management. Industrial Management
Abd. Ghani, Prof. Madya Dr. Mazuri
Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
format Book
author Abd. Ghani, Prof. Madya Dr. Mazuri
author_facet Abd. Ghani, Prof. Madya Dr. Mazuri
author_sort Abd. Ghani, Prof. Madya Dr. Mazuri
title Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
title_short Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
title_full Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
title_fullStr Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
title_full_unstemmed Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
title_sort managing hotel brand performance: a study in malaysia using pls approach
publisher CreateSpace Independent Publishing Platform
publishDate 2017
url http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf
http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf
http://eprints.unisza.edu.my/3598/
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