Consumer attitude towards mobile advertising in Malaysia

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Bibliographic Details
Main Authors:	Lo, James Teck Lun, Lee, Sieh Cjia Lin, Loo, Poh Lui, Sellvam, Sarina, Sandran, Thiviya
Format:	Final Year Project / Dissertation / Thesis
Published:	2014
Subjects:	HG Finance
Online Access:	http://eprints.utar.edu.my/1445/1/BAC%2D2014%2D1106491.pdf http://eprints.utar.edu.my/1445/
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Institution:	Universiti Tunku Abdul Rahman

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