Banking on the go: factors affecting the behavioral intention towards m-banking
The research is aimed to investigate the factors that affect the behavioral intention towards M-Banking among UTAR undergraduates in Kampar campus, which represent the 90s generation. The study examines the behavioral intention towards M-Banking by including independent variables of perceived useful...
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Main Authors: | , , , , |
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Format: | Final Year Project / Dissertation / Thesis |
Published: |
2019
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Subjects: | |
Online Access: | http://eprints.utar.edu.my/3882/1/fyp_BF_2019_CCW_%2D_1600355.pdf http://eprints.utar.edu.my/3882/ |
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Institution: | Universiti Tunku Abdul Rahman |