Factors that impact the intention of artificial intelligence adoption in retail industry among Gen Z employees in Malaysia
Artificial Intelligence (AI) has become a game-changing technology, transforming numerous industries by automating processes, enhancing decision-making capabilities, and boosting efficiency. The retail sector has undergone significant disruption through the adoption of AI. It has empowered companies...
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| Main Authors: | , , , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2024
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/6703/1/Chin_Zhi_Kang_2003389.pdf http://eprints.utar.edu.my/6703/ |
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| Institution: | Universiti Tunku Abdul Rahman |