The Effect of activators on non-banking financial service receiving behavior in developing countries: An application of artificial neural network Neural Network

• Main Authors: Rashel, Md. Abu, Ahmed, Faruk, Haque, A. K. M. Ahasanul, Lee, Seonsu
• Format: Article
• Language: English; English
• Published: Serials Publication Pvt Ltd 2017
• Subjects: HF5001 Business. Business Administration
• Online Access: http://irep.iium.edu.my/59179/1/Ahasanul%20%28Nural%20Network%29%20paper.pdf; http://irep.iium.edu.my/59179/7/59179-The%20effect%20of%20activators%20on%20non-banking%20financial%20service%20receiving%20behavior%20in%20developing%20countries_Scopus.pdf; http://irep.iium.edu.my/59179/; http://serialsjournals.com/serialjournalmanager/pdf/1499411118.pdf
• Institution: Universiti Islam Antarabangsa Malaysia

Aim of this paper is to measure the prediction of consumers’ response level at each selected factor using the artificial neural network, and to provide proper evidence to financial managers and executive readers for evaluating and using these variables to develop non-banking finances in developing...