Mapping the sensory values in the core zone area of Melaka world heritage site
The influence of sensory experience in generating positive tourist experience has emerged to be a cutting-edge trend in studies pertaining to geography and marketing in tourism, particularly in terms of tourism sense-making. The literature has projected absence of the fundamental comprehension relat...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/71123/1/71123_Mapping%20the%20sensory%20values.pdf http://irep.iium.edu.my/71123/ https://www.anadolu.edu.tr/en/academics/faculties/330/turizm-fakultesi/announcements |
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| Institution: | Universiti Islam Antarabangsa Malaysia |
| Language: | English |