Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia
Modern medication has proven to be effective in preventing and curing many types of illnesses and prolonging life of many people. However, as mod ern medicines rely on the issuance of synthetic med ications, they produce negative side effects that practically supersedes the advantages that one...
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2020
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my.iium.irep.831192020-10-22T20:59:06Z http://irep.iium.edu.my/83119/ Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia Haque, A. K. M. Ahasanul Anwar, Naila Yasmin, Farzana Kumar Tarofder, Arun Maziz, Nazmul Mohammad Hassan RA0421 Public health. Hygiene. Preventive Medicine Modern medication has proven to be effective in preventing and curing many types of illnesses and prolonging life of many people. However, as mod ern medicines rely on the issuance of synthetic med ications, they produce negative side effects that practically supersedes the advantages that one gains from using them. Therefore, consumers are in search of other types of medications particularly, alternative medicines. I Tehran University of Medical Sciences (TUMS) Journals Publishing House 2020-01 Article PeerReviewed application/pdf en http://irep.iium.edu.my/83119/13/83119%20Purchase%20Intention%20towards%20Alternative%20Medicine.pdf application/pdf en http://irep.iium.edu.my/83119/7/83119_Purchase%20Intention%20towards%20Alternative%20Medicine_SCOPUS.pdf Haque, A. K. M. Ahasanul and Anwar, Naila and Yasmin, Farzana and Kumar Tarofder, Arun and Maziz, Nazmul Mohammad Hassan (2020) Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia. Iranian Journal of Public Health, 49 (1). pp. 193-196. ISSN 2251-6085 E-ISSN 2251-6093 https://ijph.tums.ac.ir/index.php/ijph/article/view/19384 |
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RA0421 Public health. Hygiene. Preventive Medicine Haque, A. K. M. Ahasanul Anwar, Naila Yasmin, Farzana Kumar Tarofder, Arun Maziz, Nazmul Mohammad Hassan Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia |
description |
Modern medication has proven to be effective in
preventing and curing many types of illnesses and
prolonging life of many people. However, as mod ern medicines rely on the issuance of synthetic med ications, they produce negative side effects that
practically supersedes the advantages that one gains
from using them. Therefore, consumers are in
search of other types of medications particularly,
alternative medicines. I |
format |
Article |
author |
Haque, A. K. M. Ahasanul Anwar, Naila Yasmin, Farzana Kumar Tarofder, Arun Maziz, Nazmul Mohammad Hassan |
author_facet |
Haque, A. K. M. Ahasanul Anwar, Naila Yasmin, Farzana Kumar Tarofder, Arun Maziz, Nazmul Mohammad Hassan |
author_sort |
Haque, A. K. M. Ahasanul |
title |
Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia |
title_short |
Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia |
title_full |
Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia |
title_fullStr |
Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia |
title_full_unstemmed |
Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia |
title_sort |
purchase intention towards alternative medicine: a study from consumers’ perspective in malaysia |
publisher |
Tehran University of Medical Sciences (TUMS) Journals Publishing House |
publishDate |
2020 |
url |
http://irep.iium.edu.my/83119/13/83119%20Purchase%20Intention%20towards%20Alternative%20Medicine.pdf http://irep.iium.edu.my/83119/7/83119_Purchase%20Intention%20towards%20Alternative%20Medicine_SCOPUS.pdf http://irep.iium.edu.my/83119/ https://ijph.tums.ac.ir/index.php/ijph/article/view/19384 |
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