The impact of university entities on students’ loyalty: the mediating role of student satisfaction
Student loyalty in the higher education sector helps university administrators establish appropriate programs, facilities and services that promote, develop, and maintain a successful long-term relationship with both current and former students. This study proposes the use of a mediation model that...
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Main Authors: | , , , , |
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Format: | Article |
Language: | English English |
Published: |
IIUM Press
2021
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Subjects: | |
Online Access: | http://irep.iium.edu.my/90335/7/90335_The%20impact%20of%20university%20entities.pdf http://irep.iium.edu.my/90335/13/90335_The%20impact%20of%20university%20entities_WOS.pdf http://irep.iium.edu.my/90335/ https://journals.iium.edu.my/enmjournal/index.php/enmj/article/view/807 |
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Institution: | Universiti Islam Antarabangsa Malaysia |
Language: | English English |
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