The impacts of social media advertisements on millennial's consumption
Social media is increasingly being used as a platform to conduct marketing and advertising activities. Organizations spent a lot of money on social media ads to turn prospects into actual consumers. However, some might face the challenge of designing effective social media adver...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
The Mattingley Publishing Co., Inc
2020
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/1476/1/Idris%20Impacts%20of%20Social%20Media.pdf http://eprints.sunway.edu.my/1476/ |
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| Institution: | Sunway University |
| Language: | English |