Preliminary study of 4A marketing mix impacts on tourists' satisfaction (Malaysian Food)

Preliminary study of 4A marketing mix impacts on tourists' satisfaction (Malaysian Food)

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Bibliographic Details
Main Authors: Nezakati, Hossein *, Yuhanis, Abdul Aziz, Dahlia, Zawawi, Roghayeh, Sohrabinezhadtalemi
Format: Conference or Workshop Item
Published: 2013
Subjects:
HF Commerce
G 154.9 Tourism
Online Access:http://eprints.sunway.edu.my/2036/
https://www.academia.edu/5282421/Preliminary_Study_of_4A_Marketing_Mix_Impacts_on_Tourists_Satisfaction_Malaysian_Food_Global_Conference_on_Business_and_Economics_Research_2013_Malaysia_Pp_371_378
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Institution: Sunway University
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