Preliminary study of 4A marketing mix impacts on tourists' satisfaction (Malaysian Food)
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Main Authors: | , , , |
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Format: | Conference or Workshop Item |
Published: |
2013
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Subjects: | |
Online Access: | http://eprints.sunway.edu.my/2036/ https://www.academia.edu/5282421/Preliminary_Study_of_4A_Marketing_Mix_Impacts_on_Tourists_Satisfaction_Malaysian_Food_Global_Conference_on_Business_and_Economics_Research_2013_Malaysia_Pp_371_378 |
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Institution: | Sunway University |