Extending the theory of planned behaviour to foreign students’ perceptions of traditional Chinese medical tourism
Medical tourism is becoming an increasingly important component of the international tourism industry, and Chinese medical tourists make up a big percentage of this growing tourism market segment. Most previous studies on Chinese medical tourism have focused on Chinese outbound medical tourism, but...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Asia Pacific Academy of Science Pte. Ltd.
2024
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/2562/1/Philip%20Wong_Extending%20the%20theory%20of%20planned%20behaviour_Environmental%20and%20Social%20Psychology.pdf http://eprints.sunway.edu.my/2562/ https://doi.org/10.54517/esp.v9i1.1861 |
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| Institution: | Sunway University |
| Language: | English |